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马爹利灵感世界 · Inspiration World of Martell (2006)

  马爹利于2006年进行品牌形象全国巡回宣传,主题为“挥洒灵感·塑造世界”。这次展览上,广告公司期望使用VR技术给观众留下耳目一新的印象。我们为此打造了一款名为《马爹利灵感世界》的交互游戏,让玩家在VR环境中自由打造创想世界,并能够进行虚拟拍照和打印留念。我在此项目中负责程序设计和美术指导。

  The famous brand Martell® organized a national PR campaign to promote her corporate identity in 2006 with the theme create a world with your inspirations.  The ad agent hoped to use VR in this campaign to impress the visitors.  For this purpose, we created an interactive game named  The Inspiration World of Martell®, which enabled a player to build a new world freely in VR, take a photos and print it out as a souvenir.  In this project, I did the programming and worked as the art director.

  以下是作品介绍视频,敬请欣赏。

  The following an introductory video, please enjoy.